4 Ways for David Cameron to Succeed on Twitter
How can the British PM and other leaders use social media to their advantage? Senior executives and other important folks have a peculiar relationship with social media. A study earlier this year found...
View ArticleShould You Expect Mistakes On Social Media?
“to err is human; to forgive, divine” The relationship between senior executives and social media is a fragile one. Whilst more executives use social media than they did a year ago, research suggests...
View ArticleShould You Look to Hire the Connected?
“It’s not what you know, it’s who you know” The above saying has long been held to be true, and it undoubtably played a significant part in recruitment decisions, especially for senior executives....
View ArticleWhat is the Role of HR in Enterprise 2.0?
Social media has proved pretty effective at changing the world and how we communicate with one another. It is also slowly changing our organisations, and as with any organisation, HR is right in the...
View ArticleDon’t Forget the Social in Social Business
Proving the ROI of social technologies is arguably the most pressing issue in the industry today. Senior executives are now demanding to see how the use of social media is actually making a difference...
View ArticleIBM Reveals The Secrets To Social Business Success
Social business, and indeed social media as a whole, often struggles to achieve the results it should do. Research earlier this year found that just 13% of IT professionals thought their internal...
View ArticleIf You Want to Know What Someone is Really Like, Don’t Ask Them
The illusory superiority bias is well known in psychological circles and accounts for the basic lack of self awareness that makes us think we’re often a lot better at something than we really are....
View ArticleedX Team Up With Pearson to Offer MOOC Students End of Class Exams
I’m a massive fan of the Massive Open Online Courses (MOOCs) that are taking the world by storm. Around a million people have already signed up for free courses from leading universities via the likes...
View Article53 Technologies That Will Change the World by 2020
Predicting the future is often fraught with difficulties, as any cursary look at how un-successful science fiction has been in predicting how life will unfold will tell you. That hasn’t stopped the UK...
View ArticleIdentity, Ageism and Silicon Valley
We live in an age where our economy is driven by knowledge. One would think therefore that companies would strive to attract the very best talent, whatever their age. A report by Reuters however...
View ArticleTracking Disease Via Social Media
All too often organisations do a lot of talking on social media and precious little listening. I wrote recently about the importance of using social media strategically rather than merely for...
View ArticleSocial Media and Customer Service
Determining the return on investment of social media is one of those issues that has troubled social professionals (ok, mostly marketers) since social networks took things mainstream. Nowhere is this...
View ArticleIs Workplace Analytics Coming to Your Workplace?
With the difficult economic times managers are coming under increasing pressure to get more out of the resources available to them. Central to this is to ensure that we’re getting the most out of each...
View ArticleHow Many People Work For Your Organisation?
You might think that a rather obvious question. After all, most organisations have a pretty good idea how many people are working for them. Is that a good thing? This article will explain firstly...
View ArticleWhat Rating Will Your Performance Get?
A recent UK government report revealed that the viral spread of digital technology has meant we often have multiple identities. When it comes to our workplace identity though, beauty is very much in...
View ArticleHow Many Hours Should You Work?
The issue of work life balance has been a hot topic for a little while now, but it has particular relevance in our household. You see my partner is a nurse, and therefore she has to suffer through 12...
View ArticleThe Viral Marketing Myth
I’m very much in the sceptical camp when it comes to viral marketing. That’s not to say that I believe that the concept of an idea spreading in a viral way is wrong, merely that I don’t believe it’s...
View ArticleLance Armstrong Joins Strava
Whatever else can be said about Lance Armstrong, it’s hard to dispute his competitive nature. It’s arguable that his confession to Oprah Winfrey recently was done as much to ensure he can continue...
View ArticleCompanies Concerned About Legal Risk of Social Media, Just Not Concerned...
Last year the Altimeter group released some research into the key fears executives had when using, or not using, social media. The four biggest risks identified were: Damage to brand reputation...
View ArticleLego Sends Managers to Social Media School
Lego are well known for their excellent use of social media, utilising it to engage their core customers in the creation of new products. Such intensive usage demands that managers throughout the...
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